70: Why 90% of Smart Supply Chain Projects Fail (and How to Fix It) with Jim Wetzel

Mar 23
2 min read

What if the real reason most digital transformation efforts fail has nothing to do with technology—and everything to do with people?

In this episode, we welcome Jim Wetzel, a seasoned supply chain leader and self-described “constructive disruptor,” whose career spans more than three decades—from starting as a sheet metal worker to serving as CEO of the Smart Manufacturing Innovation Institute. Jim shares how his unconventional path shaped his passion for making a meaningful impact, often stepping into roles that didn’t exist before he took them on. His journey offers a powerful reminder that careers in supply chain aren’t always linear—but they can be transformational.

Jim dives into the realities of smart manufacturing and digital transformation, challenging the common narrative that technology is the hardest part. Instead, he emphasizes that 93% of failures stem from people and process issues, not tools. He unpacks why so many AI and Industry 4.0 initiatives fall short, highlighting the need for a clear vision, strong leadership, and alignment across teams.

From scaling innovation to avoiding the trap of “no sandwiches” (bringing problems without solutions), Jim shares practical advice for driving change and influencing leadership effectively.

Throughout the conversation, Jim also reflects on the importance of servant leadership and the role of mentorship in shaping the next generation of supply chain professionals. He shares how women in manufacturing have influenced his leadership style and why creating an environment of empowerment, trust, and calculated risk-taking is essential for progress. His insights reinforce that leadership isn’t about titles—it’s about impact, clarity, and helping others succeed.