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85: Sustainability Series: Carbon Literacy and Sustainable Supply Chain Strategies with Michelle Li

  • Jul 13
  • 2 min read

Michelle Li
Michelle Li

What if understanding your carbon footprint was the first step toward creating meaningful change in your supply chain and beyond?


In this episode, we welcome Michelle Li, who shares her inspiring career pivot from software sales to climate advocacy and sustainability. Through her work with Clever Carbon and the Blue Standard, Michelle is helping organizations and individuals better understand their environmental impact and take meaningful steps toward climate action. Her approach combines education, storytelling, data, and accessible tools to make complex climate topics easier to understand—and easier to act on.


Throughout the conversation, Michelle emphasizes the importance of carbon literacy as a foundation for creating more sustainable businesses and supply chains. She shares how tools like carbon footprint quizzes and the Coffee Menu can make abstract environmental concepts more relatable, helping people connect everyday decisions to their broader climate impact. She also explores the role of data and transparency in supply chain sustainability, emphasizing that organizations need a clear understanding of their impact before they can effectively create strategies for reducing it.


Michelle also discusses the frameworks and standards helping organizations navigate sustainable business practices, including the Blue Standard, B Corp, and SBTI. She offers a thoughtful perspective on the trade-offs involved in supply chain decarbonization and why there is no single solution to solving the climate crisis. Throughout the conversation, Michelle encourages listeners to approach climate work with both urgency and optimism, reminding us that meaningful progress starts with learning, asking questions, and taking action—even when the path forward isn't perfect.



Listen in for more can’t-miss insights from Michelle!


In this episode, we discuss:

  • 2:00 – Michelle's Career Journey and Pivot to Climate

  • 4:00 – The Inspiration Behind Her Focus on Sustainability

  • 8:06 – Experiences in London and Global Sustainability Initiatives

  • 9:01 – Breaking Down Complex Climate Topics for the Public

  • 14:51 – Using Pop Culture and Storytelling to Teach About Carbon

  • 20:01 – The Significance of Data and Transparency in Supply Chains

  • 27:00 – The Importance of Carbon Literacy Over Future Tech Fixes

  • 32:00 – Frameworks and Standards for Sustainable Business

  • 36:02 – Maintaining Joy and Optimism in Climate Work

  • 38:00 – Advice for Newcomers to Climate and Supply Chain Fields

  • 41:07 – Closing Thoughts and Actionable Takeaways












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